Friday, December 1, 2017

Gifts for the Good Little Elves - The 1937 Zenith Long Distance Radio

It's amazing how time gets away. One moment it's spring and the next minute the candle of the year has burned down to a stub and the room is getting dark. It's been a tough and eventful summer for me and the unfortunate result is my ignoring my blog while I dealt with more pressing matters. Hopefully I'll have a little more time to post now and I can get back to posting regularly. And what better way to start than delving into the stacks of musty magazines for some time-worn tat that would make good gifts for the lover of all things vintage? The item on today's gift list is the ultra-modern Zenith Long Distance Radio from 1937.

Check out those Art Deco lines! As the Zephyr name suggests, this is a radio that looks like it's moving at 100 mph even when it's sitting in your living room. It's the embodiment of Art Deco's ethos of mass manufacturing as art - a piece of furniture that rolled out of a factory with style. Today every car looks pretty much like every other car, every toaster looks like every other toaster, and furniture has become practically disposable press-board cutouts.

I've come across a few similar radios in antique stores, but they're usually in really rough shape or unbelievably expensive (as of the writing of this  eBay had one listed at $2000+). Also it's interesting to know that, though Zenith's ad touts console radios as old and out, their Zephyr range included console radios. Maybe they were hedging their bet. Still, nothing add a certain flare to the study like a nice vintage radio end table sitting next to the Art Deco chair with a deco cradle phone nearby.

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