Previously I've posted a 1954 Dodge ad, but this is a much older one. In 1922 Dodge promised lightness, hardihood, and economy. Yes, hardihood is a word. It is defined as boldness or daring and I can't really see any hardihood in what essentially amounts to Dodge's imitation of Ford's business coupe.
My grandfather was a Dodge man and when he passed away I inherited his old Dodge Challenger. At the time I didn't appreciate it, now I wish I had the lead sled back again. You never realize what you have until it's gone.
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