Back in the 1950's, when this IBM electric typewriter ad ran, it seems like the male dominated world of the office could only conceive of women as secretaries and believed all they wanted out of their work life was an "easy" job and they promised to deliver it with their electric typewriter.
The first practical powered typewriter was introduced by Kansas City, MO native James Fields Smathers in 1914, but World War I got in the way of his efforts and he wouldn't complete development of his invention until 1920. The idea of electrically-driven typewriters bounced around for a little over a decade, with the company which had purchased Smathers' prototype being bought by General Motors, its typewriter division spinning off as a solo concern, and in 1933 the current owner (Electromatic Typewriters) became a division of IBM.
So on National Administrative Professionals day why not do your admin a favor, buy them a new typewriter ribbon and a scuttle of coal for the fire. There's a good Scrooge.
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