Thursday, April 17, 2014

Nylo Chocolate Easter?

I wasn't able to find any information about Nylo Chocolates. There are a few other ads online, but not much, and all of them are from around 1914. This means that Nylo Chocolates probably tasted a lot like they sounded...a little like an old sock.


The Nyal Company of Detroit, MI made all sorts of products from alum to bath salts (no, not that kind) and laxatives. Chocolates don't seem like a good fit for the company, which probably is the most likely reason the line never took off. To be honest, a lot of pharma companies of this era had odd, tangential product lines. For a while Eli Lilly of Indianapolis owned Elizabeth Arden cosmetics and workers received a "goodie bag" of cosmetics every holiday season. Eventually the era of "smart-sizing" and market segments came and the time of corporate brickabrack and vanity brands ended.

I do like the artwork, though. It reminds me of the Arrow Shirt ads done by J. C. Leyendecker, images that make me think of The Great Gatsby.

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