Technically this isn't an ad for the Indiana State Fair, but it is a fair themed magazine cover. The Billboard Magazine eventually shortened its title to Billboard and shifted its focus to music, but back in the 40s and 50s they ran an annual Fair Issue which featured ads for fairs and celebrations from across the country. The two ads I've featured so far came from Billboard and I'm sure I'll be posting a few more before the state fair's run is over.
Like everything you find in magazines published during World War II, this cover has a war theme. Soldier and sailor testing their manly shooting skills on some boardwalk or midway during leave and all for a fistful of cheap cigars and the adoration of a lady. Note the targets in the shooting galleries - little Hitler, Hirohito, and Mussolini heads. Judging from the soldier boy's take, that carnie better bend the sites on that rifle a little more.
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