Thursday, October 31, 2013

Candy of the Day - Oh Henry!

I figured I’d finish up October's tribute to all things cavity producing with an ad that has it all. In the spirit of Halloween, this Burma Shave style clipping from a 1938 issue of Boy’s Life features both candy and a costume! Five years after the 1933 release of the greatest giant monkey film of all time, King Kong, the image of a man in a monkey suit had taken hold of the public imagination well enough to become a vehicle for selling candy to impressionable young boys. Williamson Company of Chicago first introduced the Oh Henry bar in 1920. According to Nestle (the bar’s current owner) the naming has an interesting back story:
"Way back when, there was a little candy shop owned by George Williamson. A young fellow by the name of Henry who visited this shop on a regular basis became friendly with the young girls working there. They were soon asking favors of him, clamoring Oh Henry, will you do this?, and Oh Henry, will you do that? So often did Mr. Williamson hear the girls beseeching poor young Henry for help, that when he needed a name for a new candy bar, he called it OH HENRY! and filed a trademark application the following year."
So, now that we've put the proverbial wrapper on the candy bar, I hope everyone has a happy Halloween. Go out, haunt the night, and fill your bags to overflowing!

No comments: