Now we're on the opposite side of 20's advertising. A few days ago I ran an ad for Wesson Oil that was simply beautiful, today I'm running an ad for Booth's Sardines that makes me shudder. It's not that I dislike sardines, I actually like them (though I prefer anchovies). No, the problem is in the images of "Booth's Sardine Loaf" and "One Minute Salad"
One Minute Salad is the worst. In the illustration it looks like someone's taken a steaming dump on a lettuce leaf. Reading the recipe, though, it sounds like the less offensive of the two fishy treats. It's really nothing but tuna salad made with sardines.
I'm struck by the fact they needed to specify these are "food sardines". Were there industrial sardines? Maybe weaponized sardines? The mind boggles.